THE CULTURE IS COUTURE · ANNUAL EXPO
the schedule
the afternoon
1–4:30 PM1:00–1:45
The TCIC Experience
Music by DJ Rayvon, Official TCIC DJ
1:45–2:00
Official Welcome
2:00–2:10
Special Guest Remarks
2:10–2:45
The House Music Experience
with Moneá · “The Soul Room”
2:45–3:05
Change Clothes and Go!
Virginia Hip Hop Foundation fashion show
Designs: Albie Sweets & Three Scoops
Performances: Justice R., TeezySoDope, Chance Fischer, Intalek · Curated by Sounds By Malika
3:15–3:50
Women in Music
with Chef Dro · “A Tribute to Black Women in Music”
3:20–3:40
Build the World, Not Just the Logo
Michael Fletcher
3:50–4:30
Elevated Streetwear
Yani’s Boutique · Omari Jade · House of Bantu
the evening
4:30–8:30 PM4:40–5:15
How Black Culture Shapes Global Style
Rap-Unzel · Michael Glasker · Shannon · Moderated by Brenten Jomar
5:00–5:20
It Takes a Village
Ashley Short & Melody Joy Short
5:15–5:50
Reggae & Dancehall Experience
“Caribbean Frequency” with Phalie
5:50–6:50
Hair for the Culture
Putting Black hair artistry center stage through bold concepts, live presentations and a nontraditional twist featuring couture designs crafted from hair and hair accessories. This showcase celebrates the visionaries pushing creative boundaries, redefining beauty and shaping the industry globally — all FOR THE CULTURE!
6:50–7:00
Hair Honoree Presentations
Honoring Courtney Puryear, Da’Jour Artis, Katrina Pascal, Erico Jordan & Kay Woodson
7:05–7:40
Sounds of the South
with DJ Rayvon · “A Tribute to the South”
7:15–7:35
Men Maximizing Personal Style
David Harrell & Charles Hataway
7:45–8:25
The Finale
Albie Sweets · Model Haven · DeXrated · Inceptural Sara
Main Street Station
1500 E Main St, Richmond, VA 23219 · Family friendly · Kids free
Hosted by Jia the Jiant & Luke Porter. Programming, presenters and times are subject to change.
all day experiences
1–8:30 PM · Family friendly · Kids free
Shop
50+ Black-owned businesses + vendors
The Art Walk
Curated by The Art Seen
I Used to Love Her
An Ode to Hip-Hop · Art exhibition curated by The Art Seen
Hip-Hop Pop-Up Exhibit
Virginia Hip Hop Foundation honors Mad Skillz & Clipse
Sip & Paint
An interactive art experience
Grillz & Tooth Gems
with Essential Grillz
Nail Station
Men’s Grooming Station
Photo Moments
Creator Activations
Food & Drinks
Refreshments + good company
+ so much more